Experiential Marketing

CLEAR MT ACTIVATION

BRIEF

  • Objective: Push sales, demo product & redemption for consumer at MT channel.
  • Scope: MT Chanel at nationwide
  • Timing: 5 month (08/2023-01/2024)
  • KPI Redeem: 35/show
  • KPI Sampling: 200/show


OUR SOLUTION:

  • POSM decor, PGs push sales, Demo, Redemption, Mobile apps & report system
  • Total: 50 stores
  • Tracking and coaching on field, QC online & Offline


RESULT:

  • 95% KPI Sales
  • 100% KPI Sampling
  • Report & tracking fully by mobile apps