Experiential Marketing

COMFORT GT ACTIVATION

BRIEF

  • Objective: Push sales, Sampling & redemption for consumer at DT
  • Scope: Nationwide
  • Timing: 4 month (7-10/2023)


OUR SOLUTION

  • PG & POSM
  • Total: 900 FGs, 150 WMs
  • Mobile apps & report system
  • Tracking and coaching on field
  • QC online & Offline


RESULT

  • 100% KPI Redemption
  • Report & tracking fully by mobile apps