BRIEF

• Objective: Deliver the love message & gift on the spot for the remote couples to keep them #StayCloserApart. Capture the campaign moments to amplify on social & media:
• •Facebook, Insta, Tik-tok,…
• •PR Articles: Kenh14, Zing,…
• Timing: 13/11/2020 – 24/11/2021
• Coverage: all around HCMC

OUR SOLUTION

• Execution: rides on Cupid Van to deliver the love gifts & messages for lovers during the quarantine period.

RESULT

• Engagement 120% target