Marketing Services

DT ACTIVATION VINAMILK FINO 2023

BRIEF

Objective: Push sales, Sampling & redemption for consumers at DT

Scope: Nationwide

Timing: 4 month (9-12/2023)

OUR SOLUTION

PG & POSM

Total: 567 FGs

Mobile apps & report system

Tracking and coaching on field

QC online & Offline

RESULT

100% KPI Redemption

Report & tracking fully by mobile apps